What We Believe
Here at Peaceable Kingdom, we believe in a few important things.
We believe in slowing down and putting our screens aside so we can play with our kids, in spending time with friends and in connecting with family. We believe that doing this for even a little bit every day nourishes our spirit.
We believe that kids shine when kindness, courage, and connection are part of their DNA, when they reach out to someone who is sad, or can get up after a tumble, or give you an unexpected hug.
We believe in family and community, by being a family-owned, family-first company that has proudly called Berkeley, California, home for over 30 years.
We believe that honesty really is the best policy, no matter what.
We believe in cooperation in all its forms, with each other as employees, with the inventors, artists, manufacturers, and retailers who make up our larger family, and with our planet.
We believe that when play comes from the heart and feeds the soul, a more peaceable kingdom really is possible.